Utilizing Open Innovation in the Consumer Goods Sector

Utilizing Open Innovation in the Consumer Goods Sector

For consumers these days, the quick speed of development in technology related goods has contributed to similar expectations from other kinds of daily products. Consumers have come to expect, and also demand, innovative solutions and products in almost every industry. Large organizations typically invest a lot in development and research. The driving force behind this goes beyond the bragging rights & patents to a very tangible impact on the bottom line and profits. Nonetheless, the tried and tested internal research and development model struggles to keep up with the pace of innovation required.Stiiizy